MAC’26 – One of the Biggest Affiliate & iGaming Conferences of 2026

MAC’26 will return to Yerevan in 2026 and is expected to become even larger than previous editions. Organizers are expanding the venue, adding new networking zones, and preparing a stronger speaker lineup with deeper discussions around affiliate marketing, iGaming, traffic acquisition, AdTech, fintech, and crypto. For many attendees, MAC has already become more than just a conference – it’s one of the few events where the industry gathers in a relaxed atmosphere and continues networking long after the expo halls close.

Why MAC Keeps Attracting the Affiliate Industry

Over the past decade, MAC has grown into one of the most recognizable conferences for affiliate marketing and iGaming professionals. Every year the event brings together media buying teams, affiliate networks, advertisers, performance marketers, traffic arbitrage specialists, AdTech companies, crypto founders, and fintech startups from different parts of the world.

One of the key reasons behind MAC’s popularity is its strong connection between CIS traffic teams and international brands. Russian-speaking media buyers remain some of the most aggressive and effective players in performance marketing, especially when it comes to fast testing, scaling campaigns, and entering difficult markets. Because of this, many global companies visit MAC specifically to meet teams from Eastern Europe and CIS countries.

During conference week, Yerevan effectively turns into a giant networking hub for the affiliate industry. Meetings continue not only inside the exhibition center but also across hotels, restaurants, lounges, afterparties, and private side events.

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Why Global Brands Pay Attention to CIS Teams

Many newcomers still associate affiliate marketing mainly with the US or Western Europe. But in practice, a large amount of profitable traffic and high-speed campaign scaling often comes from CIS teams that have spent years adapting to unstable markets, policy restrictions, bans, and constant platform changes.

These teams are known for:

• rapid testing;
• unconventional traffic approaches;
• aggressive scaling strategies;
• strong ROI optimization;
• fast market launches.

For international brands, this creates a huge advantage. Instead of spending months building campaigns internally, partnerships with experienced media buying teams can accelerate expansion into new GEOs almost immediately.

MAC’26 gives brands direct access to these teams without needing to search through Telegram chats, closed communities, or private referrals.

What to Expect at MAC’26

According to organizers, the event is preparing for more than 5,000 attendees from different regions. The conference floor will include over 200 booths, networking lounges, and partner zones designed for meetings, deal-making, and traffic discussions.

Visitors can also expect:

• practical case studies;
• live presentations;
• masterclasses;
• networking sessions;
• side events;
• large afterparties.

More than 20 international speakers are expected to appear at the conference with talks focused on affiliate marketing, traffic buying, monetization, Telegram Ads, SEO, AdTech, and scaling strategies.

The social side of MAC remains one of its strongest advantages. Many partnerships are built not during formal presentations, but during late-night networking events, private meetups, and afterparties that continue throughout the conference week.

VIP ticket holders will also get access to the official afterparty, which traditionally becomes one of the biggest events during the conference.

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MAC’26 Schedule

May 25

Pre-party and networking side events.

May 26

Main conference day with presentations, booths, networking, and additional events.

May 27

Final conference activities followed by the official afterparty.

Who Should Attend MAC’26

The conference is especially relevant for professionals working in:

• iGaming;
• affiliate marketing;
• media buying;
• traffic arbitrage;
• Facebook Ads;
• AdTech;
• crypto;
• fintech;
• digital business.

For companies searching for new traffic sources, affiliate partners, or media buying teams, MAC’26 offers one of the fastest ways to establish direct connections inside the industry.

Speakers Confirmed for MAC’26

The speaker lineup traditionally focuses on practitioners rather than theoretical marketers. Organizers continue inviting people who actively work inside affiliate marketing and iGaming markets.

Some of the confirmed speakers include:

• Stefan Muehlbauer – CEO of Affpal and representative of Masters in Cash;
• Anton Khomenok – founder of X6 GROUP and well-known marketing entrepreneur;
• Filipp Levin – Telegram Ads specialist and founder of eProfit.me;
• Oleg Shestakov – founder of Rush Agency and Black Flag SEO;
• Andrey Ermolaev – head of LeadGenerals and founder of monetro.club.

Judging by the current lineup, MAC’26 is once again positioning itself as one of the largest meeting points for affiliate marketers, advertisers, media buyers, and international iGaming brands looking to scale traffic partnerships in 2026.